Charles de Gruchy is a well-known personality with diversified knowledge about the retail marketing business and CRM strategies in New York. He has been presented as a strong and articulate communicator capable of inspiring strong collaboration in an organization.
Throughout his career, Charles de Gruchy has proven successful in managing integrated digital strategies and running digital teams. While serving different organizations, he has incorporated social media strategy with customer lifecycle marketing and carved focused approach to running their business. After serving his best competence in a number of other positions, he is currently working as a Director, global CRM, loyalty & Analytics, New York.
Charles de Gruchy has constantly worked closely with all departments of organizations to ensure maximum profitability. While being active in the field of marketing for years, he has effectively figured out the best possible means to formulate deals that bring high profit for the organization while enhancing its eminence in the market.
He has successfully implemented integrated digital platforms and customer lifetime value increasing effectiveness and shareholder value.
His expertise incorporates:
- CRM strategy and program design
- Interpreting, editing and customizing the CRM
- Customer segmentation strategy
- Motivating high performing matrixed teams
- Omni channel marketing
- Creative and brand strategy
- Customer lifecycle planning
He is a hard-working and talented professional who always love to fix problems of others with best possible strategies. Highly intellectual and extremely open-minded individual, Charles de Gruchy strives to produce profits for companies by empowering and improving their marketing, brand image and also operational resources.
